Circadia vs.
Vitaminwater.
Twenty-seven grams of sugar (20oz) and a megadose of the vitamins you already get, in a plastic bottle. We deliver the four nutrients that actually matter, at four to five grams of sugar, in a can.
Vitaminwater is made by Glacéau (Coca-Cola).The same drink at 7 a.m. and 11 p.m.
Loads up on the nutrients almost nobody is short on.
Single-use plastic, with the microplastics that come with it.
The sugar is the product
A standard 20 oz bottle carries around 27 grams of added sugar, near a full day by most guidance. The World Health Organization puts free sugars under 10 percent of daily energy, ideally under 5. One bottle can spend most of that. We sit at four to five grams.12
Megadosing what you already have
It leans on vitamin C and the B group, the water-soluble nutrients most diets already cover. Past what your body needs, the surplus leaves in your urine. We dose vitamin D, choline, magnesium and glycine instead, the ones Canadians actually fall short on.345
A bottle you drink once, plastic you keep forever
Beyond the waste, bottled drinks shed microplastics into what you swallow. Recent work found bottled water carried roughly a quarter-million plastic particles per litre. Our can is aluminium and endlessly recyclable.6
No clock, no point
Cortisol climbs in the morning and falls at night, so RISE and DRIFT are built for each end of that curve. Vitaminwater is the same bottle whenever you reach for it.7
- 1 World Health Organization. Guideline: Sugars intake for adults and children (2015). Free sugars should stay under 10 percent, ideally under 5, of daily energy. View source ↗
- 2 American Heart Association. Added sugar should stay under 25 g per day for women and 36 g for men. View source ↗
- 3 NIH Office of Dietary Supplements. Vitamin C is water-soluble; intake above need is excreted in urine. View source ↗
- 4 NIH Office of Dietary Supplements. The B vitamins are water-soluble and not stored in quantity; excess is excreted. View source ↗
- 5 Statistics Canada. A meaningful share of Canadians have vitamin D blood levels below the recommended threshold, especially in winter. View source ↗
- 6 Qian et al. (2024), PNAS. Bottled water carried roughly a quarter-million plastic particles per litre, most of them previously undetected nanoplastics. View source ↗
- 7 Cortisol follows a daily rhythm, climbing in the morning and falling at night. Intake can be timed to it. View source ↗
Competitor figures are approximate, drawn from publicly available nutrition information, and vary by flavour, size and region. Circadia values reflect our standard 355 ml can. Nothing here is medical advice.
Competitor information accurate as of July 30, 2026.
Read the label. Then read ours.
Four to five grams of sugar. Four nutrients that matter, in forms that absorb. Timed to your day.