Frequently asked

Questions, answered.

Everything you might want to know. And a few things you didn’t.

01 The basics.

10 questions+
What is circadia?+

circadia is the world’s first chrononutrition beverage system, functional drinks designed to align with the body’s natural 24-hour rhythm. We launch with two subbrands: Rise for morning vitality, Drift for evening unwind.

What does chrononutrition mean?+

The science of timing your nutrition to match your body’s natural cycles. Your body doesn’t have the same needs at 7am as it does at 9pm. Most beverages ignore this. circadia is built around it.

Who is circadia for?+

People who care about how their bodies actually work. Whether you’re optimising performance, building better routines, or looking for cleaner alternatives to what’s in your fridge.

What does the four-arc mark in your logo mean?+

Four alternating semicircles that, together, trace a wave. Up, down, up, down. That’s the shape your body actually moves in across a day. The mark is the rhythm, drawn.

What’s the difference between Rise and Drift?+

Rise is built for morning activation, naturally caffeinated, lightly carbonated, with B-vitamins, vitamin D, and electrolytes. Drift is built for evening transition, non-carbonated, caffeine-free, with magnesium glycinate, L-theanine, glycine, and chamomile.

Are there going to be more drinks?+

Yes. circadia is a six-subbrand system: Rise, Drift, Mend, Flow, Charge, and Zone. We’re launching with Rise and Drift; the rest unlock as the community grows.

Who founded circadia?+

A family-owned, Toronto-based business, bootstrapped and built with care from day one. Not VC-backed, not corporate-owned, not in a rush.

Where are you based?+

Toronto, Canada.

Why is your brand lowercase?+

Because “Circadia” felt like it was trying too hard, and “CIRCADIA” felt like it was yelling at you before 8am. Lowercase felt like the brand we wanted to be.

How do you pronounce circadia?+

sir-KAY-dee-ah. If you’ve been saying it differently in your head, we forgive you.

02 The drinks.

12 questions+
What’s in Rise?+

Naturally sourced green tea caffeine, taurine, electrolytes (potassium and Himalayan sea salt), B-vitamins, vitamin C, vitamin D3, choline, chromium. Base: water, organic cane sugar, real fruit juice. No artificial colours, flavours, or sweeteners.

What’s in Drift?+

3000 mg of glycine, magnesium glycinate, L-theanine, organic chamomile, zinc citrate, vitamin A, vitamin E, vitamin B6. Base: water, organic cane sugar, real fruit juice. No melatonin, no sedatives.

How much caffeine is in Rise?+

50 mg per can, roughly half a coffee. Enough for morning activation without the spike-and-crash.

How much caffeine is in Drift?+

Zero. Drift is completely caffeine-free.

Are these drinks vegan, non-GMO, and gluten-free?+

Yes to all three.

Any artificial colours, flavours, or sweeteners?+

No. Never. Every flavour is from real fruit juice. Every colour is from vegetable juice. The only sweetener is organic cane sugar.

How much sugar is in each can?+

4–5 g of sugar per can, all from real fruit juice and organic cane sugar.

How many calories per can?+

Rise: 25–40 calories. Drift: 30–40 calories.

Are these drinks organic?+

We use organic ingredients wherever we can, including organic cane sugar, organic ginger, and organic chamomile. Full organic certification is on the roadmap.

Pregnancy, breastfeeding, kids?+

Not recommended for those who are pregnant or breastfeeding, or for anyone under fourteen. Consult your healthcare provider before introducing any supplemented beverage during pregnancy.

What about allergens?+

None of the major allergens (dairy, soy, gluten, nuts, eggs, shellfish, sesame). For sensitivities, reach out to support@livecircadia.ca.

Do I need to refrigerate it?+

No, our drinks are shelf-stable. But they taste best cold.

03 Chrononutrition.

8 questions+
What is chrononutrition, exactly?+

Aligning what you consume with when your body needs it. Your circadian rhythm influences hormones, digestion, metabolism, recovery. Chrononutrition applies that to nutrition.

Is this science actually backed by research?+

Yes. The 2017 Nobel Prize in Physiology was awarded for the discovery of molecular mechanisms controlling circadian rhythm. Chrononutrition research has accelerated significantly in the last ten years.

What happens when I drink Rise during the day?+

Cortisol naturally peaks in the morning; mid-afternoon it dips. Rise delivers electrolytes, B-vitamins, naturally sourced caffeine, and vitamin D3 to support the natural wake response.

What happens when I drink Drift in the evening?+

Cortisol drops, melatonin builds, your nervous system shifts to restorative mode. Drift supports that with magnesium glycinate, L-theanine, glycine, and chamomile.

Do I have to drink these at specific times?+

The drinks are designed around moments, Rise for your wake, Drift for your wind-down, but everyone’s rhythm is different. Drink what fits your day.

What if my schedule is different (night shift, jet lag)?+

The principle still applies. Rise for your wake moment, Drift for your wind-down moment, whatever time those happen to be.

Will Drift actually help me sleep?+

It supports your body’s natural transition to rest, not knock you out. We don’t use melatonin because melatonin shouldn’t be a nightly habit.

How long until I feel the effects?+

Rise: 15–30 minutes. Drift: 30–60 minutes.

04 Ordering & shipping.

7 questions+
Where do you ship?+

Canada-wide. Every province and territory.

How fast does it arrive?+

2–5 business days for most Canadian orders. Remote and northern destinations may take longer.

Do you offer free shipping?+

Yes. Free on Ontario orders over $75, and Canada-wide on orders over $100.

Can I track my order?+

Yes, tracking link by email as soon as your order ships.

What if my order arrives damaged?+

Email support@livecircadia.ca with a photo within fourteen days and we’ll send a replacement.

What’s your return policy?+

14-day satisfaction guarantee. Replacement, swap, or refund, email within fourteen days.

When are you launching in the US?+

On our roadmap, but we’re focused on building real momentum in Canada first.

05 Subscriptions.

5 questions+
How does the subscription work?+

Choose your products, choose your frequency, ship automatically. Save 10%. Pause, skip, or cancel anytime.

How much do I save?+

10% off every subscription order.

What frequencies do you offer?+

Weekly, bi-weekly, monthly, and quarterly.

Can I skip, pause, or cancel?+

All three, anytime. No commitments, no penalties.

Subscriber-only perks?+

10% off every order, early access to new flavor drops, founding access to anything we build later.

06 Ambassadors.

7 questions+
How does the ambassador program work?+

Sign up, get a personal referral link, earn commission. Unlike most programs that pay once, we pay residuals for up to two years on every customer you bring in.

How do residuals work?+

20% on first order, 15% on second, 10% on every order they place in Year 1 (orders 3+), 5% on every order in months 13–24.

Do I need a certain follower count?+

No. We care more about authentic alignment than audience size.

Is there content I’m required to post?+

No. No minimum posts, no specific cadence. We’re looking for people who genuinely love the brand.

How and when do I get paid?+

Commissions tracked automatically through your link and paid quarterly via Interac e-transfer.

Can I end my ambassador agreement?+

Yes. Either side can give 72 hours’ notice. Commissions earned before the agreement ends are still paid out.

How do I apply?+

Submit an application at /ambassadors/apply. We respond within 14 days.

07 Wholesale.

4 questions+
How do I carry circadia in my store?+

Apply through our wholesale page. We’re selective about partners but we’d love to hear from you.

What are your wholesale tiers?+

Four tiers based on volume. MSRP $5.00 per can; margins from 45% to 60%.

How do I become a foodservice partner?+

Apply through the wholesale page and note your interest in foodservice. Gyms, cafés, hotels, and studios are some of our most aligned partners.

Do you offer in-store sampling support?+

Yes. We invest in sampling because we believe in the product.

08 The brand.

6 questions+
Are your cans recyclable?+

Yes. Infinitely recyclable aluminum, printed direct ink-to-can, no plastic sleeves, no stickers.

Is circadia a B Corp?+

Not yet, but we’re pursuing certification.

Is circadia VC-backed?+

No. Family-owned, bootstrapped, founder-led. That’s deliberate.

What’s your commitment to sustainability?+

We donate 2% of profits to the Nature Conservancy of Canada. Full details here.

Why don’t you run paid ads?+

Because paid ads got too expensive and too crowded. We’d rather put that money into the hands of the people who actually drink circadia, through our ambassador residual program.

What’s coming next?+

A full chrononutrition system, six subbrands across the day, eventually expanding into therapeutic products and apparel.