Circadia vs.
IM8.
Another celebrity-backed, do-everything daily powder with a long ingredient list and a premium price. Same everything-at-once logic, same thin evidence, same missing clock.
IM8 is made by IM8 Health.One blend for the whole day.
The same everything-at-once bet
A single daily scoop that promises to cover energy, gut, immunity and recovery at once is convenient marketing, not targeted nutrition. The same independent reviews that questioned AG1 apply to the format, not just the brand.12
A long label is not a dose
Listing dozens of ingredients tells you nothing about whether any is present in an amount that does something. We dose four nutrients Canadians actually miss, and we print every number.34
No clock, again
One morning scoop cannot serve both the climb of your morning and the wind-down of your night. Circadia is built as two moments, not one.5
Form over flash
We name our forms, like magnesium glycinate over cheap oxide, because absorption is the difference between a number on a label and a benefit in your body.6
- 1 McGill Office for Science and Society. You probably do not need a green AG1 smoothie: the evidence behind all-in-one greens powders is thin. View source ↗
- 2 McGill Office for Science and Society. AGZ: more shaky science from the makers of AG1. View source ↗
- 3 NIH Office of Dietary Supplements. Most people consume less choline than the Adequate Intake. View source ↗
- 4 Statistics Canada. A meaningful share of Canadians have vitamin D blood levels below the recommended threshold, especially in winter. View source ↗
- 5 Cortisol follows a daily rhythm, climbing in the morning and falling at night. Intake can be timed to it. View source ↗
- 6 Schuette et al. (1994), JPEN. Magnesium bound to an amino acid (glycinate) is absorbed more efficiently than poorly soluble magnesium oxide. View source ↗
Competitor figures are approximate, drawn from publicly available nutrition information, and vary by flavour, size and region. Circadia values reflect our standard 355 ml can. Nothing here is medical advice.
Competitor information accurate as of July 30, 2026.
Read the label. Then read ours.
Four to five grams of sugar. Four nutrients that matter, in forms that absorb. Timed to your day.